A Week in the Toy Business from 11th May 2009
As an early Easter and good weather makes for a strong month in April for toy sales, there’s also bright financial news from Treasure Trove. However, there’s worse than expected results from Brio and a loss is reported by Mega Brands. Flair cheer things up by celebrating a big birthday.
Monday 11th May 2009
Flair are celebrating 10 years in business. [Informer: Toys 'n' Playthings]
Roary the Racing Car is named as the official ambassador of The Children’s Trust for the second year in a row. [Informer: Licensing.biz]
Factory Entertainment, a new toy and collectible company has been formed by, the founder of Cards Inc, Darren Epstein. [Informer: Toys 'n' Playthings]
Tuesday 12th May 2009
There are reports that an early Easter and good weather gave toy sales a boost in April. [Informer: Toy News]
Wednesday 13th May 2009
Brio announce worse than expected first quarter results despite strong sales in Britain. [Informer: Toy News]
Fifty sack loads of potentially dangerous, illegal toys have been seized by Newham Council. [Informer: Toy News]
The Toy Industry Association, in the USA, creates an oversight council of industry experts as part of its efforts to ensure that toys entering the US comply with safety regulations. [Informer: Playthings]
Thursday 14th May 2009
Mega Brands reports a first quarter loss but states that it is in line with its 2009 budget. [Informer: Toy News]
Factory Entertainment acquire the rights to Master Replicas from Corgi. [Informer: Toys 'n' Playthings]
Friday 15th May 2009
Treasure Trove report a 67% year-on-year rise in first quarter sales. [Informer: Toy News]
Spin Master report that sales of Bakugan have been boosted by its sponsorship of Toonattik on ITV. [Informer: Toy News]
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